Welcome to this new series SkinsoulTalk, where we will meet small business owners and other inspiring people. We’re kicking the series off with Noori from Shayla Gloss. We actually met through Instagram more than five years ago and I’m very grateful for this opportunity to work together on a blog post. She runs the brand Shayla Gloss. It’s based in Minneapolis, Minnesota in the USA and is vegan, cruelty-free and paraben-free! They offer lip glosses, lip scrubs, lip and body oils and even came out with a face-wash recently.
Get to know Shayla Gloss!
I got to ask the CEO of Shayla Gloss a few questions about her business. Here’s what I learned about the brand!
Q: Tell us about yourself – Who is the bosslady behind Shayla Gloss? What did you do before founding your brand?
A: My name is Noori, short for Nooratee (means: “my light”). I am 26 years old and an aerospace technician. I still complete 40 hours per week while attending to Shayla. While I absolutely love my job, I am hoping to one day make Shayla a full time commitment with even a storefront. By Allah’s will.
Q: Wow, that’s impressive. So what inspired you to start the brand and why the name? Who is Shayla Gloss for?
A: I always wanted to create a brand. A brand that reflected what I loved and could provide in a fun and exciting way. I woke up one morning and said: ” Shayla! That’s it!”. I’ve only heard of Shayla as a type of scarf. Never even met a woman named Shayla before. I fell in love and knew that was to be my brand’s name.
Shayla Gloss is for the woman who already feels pretty and also for the woman who has been searching for her pretty. It is to make her feel good, enhance the beauty she already has and to care for her beauty, too.
Q: Sounds very inspiring. What is unique about your products? What’s the production process like?
A: The uniqueness of our products is the TLC we put into them. Paraben-free, cruelty-free, vegan and our flavoring is even gluten-free. I love a product that will be good for my body, so the only thing right to do was to reciprocate. In order to complete a gloss, nourishing oils are infused to the base. The tubes, bottles and bowls and utensils are sanitized as per FDA standards to be sure that our customers are safe.
Q: We love that! Any lip care secrets you can share with us?
A: Grab my lip oil! Infused with castor, sweet almond and coconut oil, it gets to work on your cracked, dry, peeling etc. lips ASAP. Plus, it looks pretty, too.
Q: I’m sure it’s hard to pick, but which products from Shayla Gloss are your favorites? What are the beststellers?
My bestseller is the rosehip lip gloss and the honey infused lip oil. They sell fast! Equally they are very smooth on the lips and smell so yummy, you can taste the lip oil.

Rosehip Lipgloss

Honey Nourishing Lip Oil
My personal favorite is the Shayla lip and body oil. I never knew something could work so fast and thorough!
Q: Very intriguing. What is your vision for the future of Shayla Gloss and what can we look forward to in 2020 / 2021?
A: I am hoping to not just gaining new customers, but new relationships as well. Shayla prides ourselves on great customer service. An unhappy customer is NOT a happy business. Even one bad review is important to us and that one unhappy customer is what will make us better as a company. Thank you for all the love and support.
Q: Anything else you want to add?
A: Stay tuned for a few new products dropping before the summer! Stay safe, stay healthy and wash your hands.
Thank you for this interview!
Do you want to shop Shayla Gloss?
You can find the store right here. They also started offering wholesale now to help you start your own business.
Shayla Gloss offers international shipping for 6$.
Follow Shayla Gloss on Instagram!